This starts with having a detailed conversation with you to evaluate what has worked for your company in the past, identify the current stage of your business, and anticipate future needs to set the appropriate goals to increase brand awareness and engagement. Aliro Marketing performs a in-house analysis to determine the strengths, weaknesses, opportunities, and threats of your company. This will help identify who your target market is and determine the best positioning strategy that will establish a place in the consumer's mind that is ahead of your competitors.
Aliro Marketing wants to be a part of your company's success and watch your business grow. We take a comprehensive look at your company and where you want your company to be in the future and combine it with collaborative teamwork between your company and Aliro Marketing. Customer Service is a top priority and we will always devote our full attention to your business needs.
Once this has been accomplished, together we would determine which marketing strategy would work best. This could mean picking individual services or choosing a package combination of several services. Finally, Aliro Marketing will pool its expertise and resources to execute the services to achieve your goals.
At Aliro Marketing, we take pride in the work we do and do not operate with unethical marketing practices to grow our Client's social media fan bases. We do not purchase page Likes or other tactics to game the system; we respect you and your customer's privacy. Pages grow organically or through normal online advertising.
We realize this means our Client's pages may not grow as quickly, but we are confident that your customers will appreciate the way we operate. Trust that we're planting quality seeds that will one day grow into a beautiful supportive community. We are proud of our ethical marketing behaviors and will continue to hold to those standards.
Formed in San Diego, California, in 2012, Aliro Marketing was created to provide a more affordable and customer service oriented alternative for businesses who want to increase brand awareness and engagement with Social Media Marketing Management allowing the business owners to Find Their Freedom Again. Owner Alicia Shapiro has had personal success as a retail store manager trying to increase her own sales and keep her store alive. She took on a store slated to be closed, and in just six months the store was number one in the region! She achieved this success by figuring out who the target customer was and finding various marketing techniques to deliver her product that was appealing to her target market.
Alicia has lived in America's Finest City, specifically the Ocean Beach area, since 2005, and loves the small town feel while being close to downtown San Diego and the pulse of the city. While working in Ocean Beach, Alicia has come to love the other businesses in the area and has developed a passion to see them succeed by creating bigger brand awareness for local businesses.
Because of this passion and the personal success in her own marketing endeavors in the past, Alicia went back to school and received a Bachelor of Science in Marketing from the University of Phoenix in 2010. Combining the knowledge and real life experience, Alicia is prepared to take on the challenge of creating bigger brand awareness to increase sales for local businesses in the San Diego area. In her free time, Alicia enjoys playing her flute, hiking, and has even had a brief stint in stand-up comedy! She is also a huge fan of the AHL Hockey team, San Diego Gulls and enjoys attending home games. Her passion and pride in her work make Alicia and Aliro Marketing a perfect fit for your company.