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Social Media Marketing

[vc_row][vc_column][vc_column_text]Are you happy with the engagement you're receiving on your social media pages? Did you know that the engagement rate helps determine how often your social media posts are seen in your audience's newsfeeds? Social Media Engagement Case Study: I have a client who wanted their analytical data from a recent fundraising campaign from over the summer that lasted a little over 2 months (July 20 - October 7); during this time, we only did 1 small...

[vc_row][vc_column][vc_column_text]There is a lot of misinformation and old school thinking today about social media marketing, so I wanted to take this opportunity to discuss the 3 most common social media myths I encounter, and bust them open for you, taking the scariness out, and leaving you with only treats to help you manage your social media better! MYTH 1. Social media marketing is easy to do; my 18-year-old employee can do a post. Sure, anyone can do a...

[vc_row][vc_column][vc_column_text](Disclaimer: Many factors will be important in determining your actual results on social media and no guarantees are made that you will achieve results similar to ours from our ideas and techniques presented in our blogs or videos.) (Transcription from our FB Live Video) Hello and Welcome to our Fine Tune Friday FB live show today where we’ll be discussing a few questions we received about Instagram. My name is Alicia and I’m the owner of Aliro Marketing...

[vc_row][vc_column][vc_column_text](Disclaimer: Many factors will be important in determining your actual results on social media and no guarantees are made that you will achieve results similar to ours from our ideas and techniques presented in our blogs or videos.) There's a lot of discussion about needing to build a loyal community online in order to succeed on social media as a business, but how do you actually do that? Let me start by saying that the 10 steps below...

[vc_row][vc_column][vc_column_text](Disclaimer: Many factors will be important in determining your actual results on social media and no guarantees are made that you will achieve results similar to ours from our ideas and techniques presented in our blogs or videos.) When discussing social media marketing strategies, what’s the number 1 question that comes to most business owners’ minds? That’s right...

[vc_row css=".vc_custom_1532137940782{padding-bottom: 20px !important;}"][vc_column][vc_column_text](Disclaimer: Many factors will be important in determining your actual results on social media and no guarantees are made that you will achieve results similar to ours or anybody else’s, or that you will achieve any results from our ideas and techniques presented in our blogs or videos.) If you missed out on attending Social Media Day San Diego, it’s ok – we’ve got you covered! This week’s topics will be about building a...

[vc_row][vc_column][vc_column_text](Disclaimer: Many factors will be important in determining your actual results on social media and no guarantees are made that you will achieve results similar to ours or anybody elses, in fact, no guarantees are made that you will achieve any results from our ideas and techniques presented in our blogs or videos.) If you missed out on attending Social Media Day San Diego, it’s ok – we’ve got you covered! This week’s topics will be about...

[vc_row][vc_column][vc_column_text](Disclaimer: Many factors will be important in determining your actual results on social media and no guarantees are made that you will achieve results similar to ours or anybody elses, in fact, no guarantees are made that you will achieve any results from our ideas and techniques presented in our blogs or videos.)[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]If you missed out on attending Social Media Day San Diego last week, it’s ok – we’ve got you covered! We’re starting with YouTube...

[vc_row][vc_column][vc_column_text] Did you know that there are "good" and "bad" social media posts, especially when it comes to business pages? Business social media posts are held to a higher standard than personal social media posts and you may think it’s so easy to create a social media post, but have you considered these important tactics to create beautiful and engaging social media posts? Use images that are properly sized so they are clear (not fuzzy or unclear...

[vc_row][vc_column][vc_column_text](Disclaimer: Many factors will be important in determining your actual results on social media and no guarantees are made that you will achieve results similar to ours or anybody elses, in fact, no guarantees are made that you will achieve any results from our ideas and techniques.) I hate to be the bearer of bad news, but social media marketing techniques that worked a couple of years ago will no longer work today. Social media platforms like...